Free Game
The stuff we tell our own artists — free. Release strategy, playlisting, and how the business actually works.
We see these mistakes kill good songs every week. Make sure none of them are in your rollout.
Read →From locking the master to release day — the exact timeline we run for our own campaigns.
Read →Editorial vs algorithmic vs curator playlists — and the one truth nobody tells you.
Read →More every week on our socials — follow @tonysown for carousels, checklists, and industry breakdowns.